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Advertising & Marketing: Books & eBooks
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MRKT 10085 Assignment: Dyson
MRKT 10072 Assignment: Poppi
Business Essentials
Careers
Recommended Books & eBooks
Advertising
Digital Marketing & Media
Consumer Behaviour
Selling
Marketing Plans
Advertising and Branding Basics
by
Sage Publications
Publication Date: 2021
eBook
Creative Strategy in Advertising
by
Bonnie L. Drewniany; A. Jerome Jewler
Call Number: Fennell STACKS HF5825 .D74 2014
Publication Date: 2014
Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising
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Luke Sullivan
Publication Date: 2022
eBook
#Share: Building Social Media Word of Mouth
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Natalie T. Wood; Caroline K. Muñoz
Publication Date: 2022
eBook
Digital Marketing QuickStart Guide
by
Benjamin Sweeney
Publication Date: 2022
eBook
Marketing 6.0: The Future is Immersive
by
Philip Kotler et al.
Publication Date: 2024
eBook
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement
by
Tom Chavez; Chris O'Hara; Vivek Vaidya
Call Number: Fennell STACKS HF5415.32 .C454 2019
Publication Date: 2018
Qualitative Marketing Research: Understanding Consumer Behaviour
by
Dominika Maison
Publication Date: 2018
eBook
How to Sell Anything Online: The Ultimate Marketing Playbook to Grow Your Online Business
by
Anaita Sarkar
Publication Date: 2024
eBook
The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life
by
Julie Thomas
Publication Date: 2023
eBook
Selling from Your Comfort Zone: The Power of Alignment Marketing
by
Stacey Hall
Publication Date: 2022
eBook
Brand Vision: The Clear Line of Sight Aligning Business Strategy and Marketing Tactics
by
James Everhart
Publication Date: 2022
eBook
Marketing Plans: Profitable Strategies in the Digital Age
by
Malcolm McDonald et al.
Publication Date: 2024
eBook
Marketing Strategy
by
Robert W. Palmatier; Shrihari Sridhar
Call Number: Fennell STACKS HF5415 .P36 2017
Publication Date: 2017
Positioning for Advantage: Techniques and Strategies to Grow Brand Value
by
Kimberly A. Whitler
Publication Date: 2021
eBook
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