Country Research
- BBC News Country ProfilesHistorical, political and economic background. Includes audio and video clips from the BBC.
- Canadian Trade Commissioner Service – Country and Sector InformationChoose a country from the list under “Latin American and the Caribbean” to find information about considerations when exporting to that country.
- Canada's International Trade and Investment Country Fact SheetAccess trade information by country including top commodities exported.
- Export Development Canada - Country InfoOverviews of various markets around the world. Note: some information is restricted.
- The World FactbookPolitical, geographic, economic, and sociological summaries organized by country.
- Global Affairs Canada Travel AdvisoriesTravel advisories that also provide background information on various countries (e.g., geography, politics, health, etc.)
Kiss, Bow, or Shake Hands: Sales and Marketing by Call Number: Fennell STACKS HF5389 .M674 2012Publication Date: 2012
- Business Source Premier
Type a country name and "country profile" into the search box to see country profiles; example: Brazil country profile - CultureGrams World Edition
Easy-to-read reports that describe the diversity and history of each U.S. state. Content includes maps, flags and symbols, as well as sections on geography, population, and indigenous peoples.
- World Bank Open Data
Click on countries and retrieve background information and up to date reports on all countries.
- Statista Country ReportsBackground information on various countries in addition to financial and economic data and tables.
- Statista Country Outlooks (into 2026)Financial and economic forecasts on various regions in the world.
Choosing an Industry
- Statista
Choose an industry from the list for more information. - Business Source PremierFrom search homepage, type a country name and “Industry Profiles”, PESTLE or “Market Research Reports” into the search box.
- Industry Canada - Trade Data OnlineChoose an industry or product and country to see the current trade environment.
- International Trade Centre – Trade MapEnter a product to see current export performance, demand, markets. Could provide some ideas for industries/products to pursue.
- EuroMonitor: Market Insights – Latin AmericaVarious articles on markets in Latin American and consumer trends.
- Financial Performance DataFrom the Government of Canada, view financial data based on industry averages to see how small Canadian businesses measure up to competitors across 30 benchmarks.
- StatistaInformation on top companies and regions. After identifying a company, look for “Competitors” in the report.
- Business Source PremierType “Industry Profiles” and an industry into the search box; for example: automotive manufacturing industry profile.
International Trade
- Imports & Exports
A good gateway to a variety of information products available from Statistics Canada. - International Trade StatisticsBringing together data, tools and reports to provide you with the latest information on Canada's international trade and investment activity.
- Canadian Importers DatabaseSource: Government of Canada
Use this database to find names of importers and dollar value of their imported products and services. - Canadian International Merchandise Trade DatabaseSource: Government of Canada
Find general stats on Canadian exports to various countries or specific stats using the HS code. - Export Development Canada - Country InfoExport Development Canada (EDC) is Canada's export credit agency. Country profiles are developed by staff working with exporters and knowledgeable about the country conditions. Country pages include many links to other useful information.
- Trade by Exporter and Importer CharacteristicsFrom Statistics Canada, locate data about importing and exporting enterprises such as value of trade, employment size, etc.
Market Information
- StatistaData on markets and industries that you can filter by country/region.
- Business Source PremierFrom search homepage, type “Market Research Reports and a market into the search box; for example automotive manufacturing market research reports.
- Export Development Canada: Global Economic OutlookAccess a recent report on the global economic outlook.
Export Guides
- Exporting from CanadaA variety of information from the Government of Canada on how to get started in the exporting business.
- Step-by-Step Guide to ExportingFrom the Canadian Trade Commissioner, a list of steps to consider when setting up your export business.
- Global Value Chains:From the Canadian Trade Commissioner, a guide that outlines the considerations when entering the global value chain.
- Exporter’s Guide to ReportingFrom Canada Border Services Agency, an overview of the requirements for exporting according to Canadian laws.
- Export Development Canada: Latin America StrategyAn article titled “3 Reasons Latin America should be part of your international business strategy”.
- Canada Tariff FinderFind tariff information for countries where Canada has a Free Trade Agreement so you know the amount charged for your export.
- Ontario ExportsAdvice and information about services available from the Ontario government for exporters.
Marketing Books & eBooks
Amazon: How the World’s Most Relentless Retailer will Continue to Revolutionize Commerce by Call Number: Fennell STACKS HF5548.32 .B457 2019Publication Date: 2019
The Age of Surveillance Capitalism by Call Number: Fennell STACKS HF5415.32 .Z83 2019Publication Date: 2019
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement by Call Number: Fennell STACKS HF5415.32 .C454 2019Publication Date: 2018
Round the Clock: How a 24×7 Digital Marketplace Is Transforming Business by Publication Date: 2019eBook
