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Video Production: Getting Started

A guide for creating video or multimedia projects for assignments.

Introduction: Stages of Video Production

There are 3 stages in any video production. Each stage is important in creating a good looking project:

1 Planning: Plan for how your video will look, where to shoot, what equipment to use, etc.

2 Recording: Recording the video, using good recording practices.

3 Editing: Editing, cutting, and finalizing the video into a single final project.

Time Requirements for Media Projects

Video and audio projects take some time to produce, relative to the length of the finished product. Below are rough estimates for time requirements of different projects:

Informal interview: (audio-only)

  • Finished Product: 10 – 12 minutes
  • Production Time Requirement: 0.5 – 2 hours

Formal interview: (audio-only)

  • Finished Product: 10 – 12 minutes
  • Production Time Requirement: 1 – 5 hours

Simple interview-style video:

  • Finished Product: 3 – 5 minutes
  • Production Time Requirement: 1 – 3 hours

Complex video project, with footage from multiple sources/locations:

  • Finished Product: 3 – 5 minutes
  • Production Time Requirement: 4 – 20 hours.

Video Editing Software

Stage 1: Planning

To get started, plan out ideas on how the final video is going to look, draw out some simple scripts as guidelines, budget out the times needed for recording, and think about who your target audience is and format your video accordingly.

for most videos you will only need a few pieces of equipment: a camera that's capable of recording video, a microphone, and a subject to film. Additionally, you may want a set of lights and a tripod for your camera to assist getting clean, stable shots.

Stage 2: Shooting Your Video

There are many different components in creating a good looking video. Some examples include, but are not limited to: using different cameras, lenses, filters, focus, lighting, composition, framing, and more to achieve different effects in your end result.

If you are interested in learning more about how to shoot video projects, check out some of these tutorials:

Stage 3: Editing and Finalizing

This next step is called 'post-production'. If you are just shooting a single video/clip and uploading it for your project, you may not need to edit your video. However, if you have multiple clips that you need to put together, want to add special effects, cut or trim clips, or anything else, you will need to load your files into an editing software. Depending on your goals, this can be very time-consuming, and can require a fairly high-degree of specific software knowledge.